Ciao Bella’s new products are designed for people of all ages.
by Melissa Jacobs
SPONSORED CONTENT
Ciao Bella, one of the region’s biggest and best spa and salon networks, is thrilled to launch its new makeup and skincare products. Ciao Bella, a network of 20 salons in senior living communities throughout Montgomery, Chester and Delaware Counties, specializes in skincare, hair and beauty services for people over age 50.
“For many years, my clients would ask for recommendations on beauty products that we did not offer,” said Tina Fortebuono, Ciao Bella’s owner. “I decided to move forward to branding my own products. It was a huge expense and time consuming, but now we offer the exact right products.”
Ciao Bella’s signature line includes make-up and skin care. Available for sale online and in Ciao Bella’s salons, the products are cruelty-free and gentle enough for all skin types. “I always align myself with brands I can stand by,” Fortebuono said. “It’s not about how many sales I can make, but how many lives we can touch. Beauty is always from the inside out but when you can provide excellent service, products and compassion, clients keep coming back for more.”
Ciao Bella’s skin care line is gentle, infused with botanicals and has anti-aging properties. “Our products our sensitive enough for our clients but powerful enough to deliver results,” Fortebuono said. “Everything I bring to the salons is about our residents and to further my belief that beauty is ageless.”
Fortebuono is also bringing Ciao Bella’s beauty and wellness services into clients’ homes and offices. Offering hair styling, massages, makeup application, and spray tans, Bella Mobile Spa is perfect for everything from proms to weddings, girlfriend gatherings to romantic date nights and self-care treats.
While the mobile spa’s services are for people of all ages, Fortebuono came up with the idea while caring for her salons’ senior citizen clients. “Sometimes clients couldn’t make it to the salon because they had surgery or just weren’t feeling well, or they wanted a private service,” Fortebuono explained. “Since my staff is already trained in dementia and senior care, the clients and their families asked me to take care of their needs in their homes.”
Appointments are booked through Ciao Bella’s concierge. “There’s no app,” Fortebuono said with a laugh. “My mobile spa coordinator speaks with each client on the phone to ask questions and find out exactly what they need.”
Because her employees are going into clients’ homes and offices, Fortebuono put security measures in place. All of Ciao Bella’s stylists and technicians passed background checks. Everyone is vaccinated against COVID-19 and can wear masks if requested.
Fortebuono is launching the mobile spa as she celebrates the 30th anniversary of opening her first Ciao Bella, a salon in King of Prussia. The Archbishop John Carroll High School graduate started her beauty empire with passion, hard work and the support of her parents, both of whom immigrated to the U.S. from Italy.
Want to learn more about Ciao Bella Salons & Spas? Click here to read about Tina Fortebuono and click here to get more information about Ciao Bella’s services and locations.
Connect with Main Line Tonight!
Top Stories
-
HEADStrong Foundation “Celebrates” 20th Anniversary
A Powerful Conversation With HEADStrong President Cheryl Colleluori by Melissa Jacobs For Cheryl Colleluori, celebrating HEADStrong Foundation’s anniversary is a mixed bag. The foundation’s accomplishments are clear: The Colleluori family grew HEADStrong into a national nonprofit that has raised more than $39 million and supported almost 40,000 families whose loved ones are seeking treatment for… Read more
-
New Valley Forge Guide Book: 52 Must-See Monuments
Ex-FBI Agent Turned True Crime Novelist Investigates Valley Forge’s Little-Known Monuments by Melissa Jacobs Can you name the monuments in Valley Forge National Historical Park? If you’ve ever been in the park, you probably know the National Memorial Arch, Gen. Anthony Wayne, and General Baron von Steuben’s monuments, and possibly the Patriots of African Descent.… Read more
-
Wharton Esherick Museum Celebrates 100th Anniversary
Wharton Esherick Home And Studio Is One Of Malvern’s Hidden Gems by Melissa Jacobs When Wharton Esherick – woodworker, sculptor, and furniture maker – broke ground on his studio in 1926, he also broke ground on what would be become his long-lasting legacy in American craft and furniture. Of course, he didn’t know that at… Read more
